Behind the Scenes:
Wireframes
We create fully interactive wireframes that are essentially a prototype of the final app, and allow us to test out layout, navigation, and features in low fidelity. Our wireframes are always in black and white and devoid of style to allow us to iterate rapidly, and only focus on top level considerations. Despite their low fidelity, our wireframes are incredibly effective at demonstrating features, they can easily be shared with stakeholders and the target audience who can ratify features before we go anywhere near code.
Behind the Scenes:
User Interface Design
Once we have tested out layout and features in the wireframing stage, we can increase the fidelity and begin the design phase. This involves creating designs that accurately reflect the finished website. They consider colour, typography, imagery, and style. In order to reduce wasted time, we only design the top level pages at the beginning of the project, and consider the design of smaller features when they are addressed in development as per lean methodology.
Behind the Scenes:
Evolution of Logo
